A Brief Introduction
60% of the Amazon rainforest lies within Brazil – at least it used to. This figure was once accurate, before the deforestation of the Amazon began to rise at an alarming rate, largely due to the growing interest in cattle ranching. Europe, North America, Central America, China and Russia are the biggest importers of Brazilian beef. This has resulted in a reliance on the importation of Brazilian beef, thus supporting and encouraging widespread deforestation throughout the Amazon Rainforest. These facts lead to an important question and one which needs to be addressed quickly if we are to repair the damage already done: Why are we supporting such unsustainable farming practices and the destruction of one of the most important ecosystems on earth? Read on to find out more and about how to make change as a consumer by voting with how you shop.
THE FACTS – CLEAR AND SIMPLE
Brazil is now the world’s largest exporter of beef. This is something that should warrant celebration. However, there is little to celebrate. The Amazon has lost approximately one-fifth of its forest in the past three decades, according to One Green Planet. As a result of cattle-ranching, trees are being cut down on an exponential scale. Beef farming is responsible for 70 per cent of Amazon deforestation. Such extensive farming is encouraged and supported by the government of Brazil. This support comes in the form of grants and loans worth billions of dollars – it is hardly a surprise that farmers and normal, working people accept these grants in a bid to secure a source of income to provide for their families.
It is clear that education, a reform of government in Brazil and investment in the development of sustainable industry, are required in order to prevent the destruction of the rainforest. The purchasing power of consumers also plays a vital role in protecting the Amazon – by choosing to purchase beef which has originated in your home country, you are making a stand against the unsustainable beef farming methods used in Brazil.
Bolsonaro, Brazil’s president, has rejected the fact that the Amazon is burning (a method used to clear the rainforest for cattle ranching). He is intent on claiming that it is a lie. However, a four-month ban on setting fires in the Amazon was announced by the government of Brazil (quite a contradiction of their previous statement), after the country was put under pressure to protect the rainforest.
Such a ban has proved to be a futile effort in protecting the Amazon, after satellite imagery captured in August 2020 showed more than 7,600 fires in Amazones (one of the nine states which forms the Brazilian Amazon).According to an article by Lucus Landao and Tom Philips published by the Guardian, more than 29,307 fires were recorded across the entire Amazon region in August.
A very pessimistic read, I know. But this is a crucial topic which needs to be discussed. If there is to be a world for future generations to live in, issues such as this must be addressed and acted upon now. The rainforests are vital for carbon dioxide absorption. Less trees = higher levels of CO2 in the atmosphere and a subsequent rise in temperature, ultimately leading to an uninhabitable earth. Not to mention the beautiful species, such as orangutans which we are losing along with the earth’s precious rainforests.
However, consumers have more power than they think. Make a stand with your money. You have purchasing power and you must use it. Buy locally produced beef where possible. If you’re on a budget – reduce your beef consumption or opt for vegetarian alternatives which are very affordable and widely available. Educate yourself on where your meat comes from. In the EU, we are lucky enough to have a great food traceability system in place. You are able to trace the origin of your meat from farm to fork. Do not hesitate in asking your local butcher where your beef has come from. Check the packaging in your local supermarket. Statements such as ‘packaged in Ireland’ probably means that the meat has been imported and has only been packaged in Ireland. If you’re from Ireland, buy Bord Bia quality approved beef where you can – you’ll know it’s Irish beef.
Action is needed immediately in order to save the earth’s rainforests. But change can be made through small steps, taken by ordinary people such as you and I. Educate others on this topic and encourage them to make a stand and fight for the rainforests and every species within them.